Monday 18 March 2013

Type
Public
Traded as
Industry
Founded
Menlo Park, California, U.S.
(September 4, 1998 (1998-09-04))[1][2]
Founder(s)
Headquarters
Googleplex, Mountain View, California, United States
Area served
Worldwide
Key people
Eric Schmidt
(Executive Chairman)
Larry Page
(Co-founder & CEO)
Sergey Brin (Co-founder)
Products
Revenue
Increase US$ 50.18 billion (2012)[3]
Operating income
Increase US$ 12.76 billion (2012)[3]
Profit
Increase US$ 10.74 billion (2012)[3]
Total assets
Increase US$ 93.80 billion (2012)[3]
Total equity
Increase US$ 71.72 billion (2012[3]
Employees
53,861 (Dec 2012)[3]
Subsidiaries
Website
References: [4]

JohnvonNeumann-LosAlamos

JohnvonNeumann
Game theory
Von Neumann founded the field of game theory as a mathematical discipline. Von Neumann proved his minimax theorem in 1928. This theorem establishes that in zero-sum games with perfect information (i.e., in which players know at each time all moves that have taken place so far), there exists a pair of strategies for both players that allows each to minimize his maximum losses (hence the name minimax). When examining every possible strategy, a player must consider all the possible responses of his adversary. The player then plays out the strategy which will result in the minimization of his maximum loss.
Such strategies, which minimize the maximum loss for each player, are called optimal. Von Neumann showed that their minimaxes are equal (in absolute value) and contrary (in sign). Another result he proved during his German period was the nonexistence of a static equilibrium. An equilibrium can only exist in an expanding economy. Paul Samuelson edited an anniversary volume dedicated to this short German paper in 1972 and stated in the introduction that von Neumann was the only mathematician ever to make a significant contribution to economic theory.
Von Neumann improved and extended the minimax theorem to include games involving imperfect information and games with more than two players, publishing this result in his 1944 Theory of Games and Economic Behavior (written with Oskar Morgenstern). The public interest in this work was such that The New York Times ran a front-page story. In this book, von Neumann declared that economic theory needed to use functional analytic methods, especially convex sets and topological fixed point theorem, rather than the traditional differential calculus, because the maximum–operator did not preserve differentiable functions.
Independently, Leonid Kantorovich's functional analytic work on mathematical economics also focused attention on optimization theory, non-differentiability, and vector lattices. Von Neumann's functional-analytic techniques—the use of duality pairings of real vector spaces to represent prices and quantities, the use of supporting and separating hyperplanes and convex set, and fixed-point theory—have been the primary tools of mathematical economics ever since.[31] Von Neumann was also the inventor of the method of proof, used in game theory, known as backward induction (which he first published in 1944 in the book co-authored with Morgenstern, Theory of Games and Economic Behaviour).

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